Marketing

Family Express Boosts Orders With National Pizza Day Campaign
A hyper-personalized digital marketing campaign powered by Paytronix Loyalty resulted in sustained lift and deeper guest loyalty.
Three Pillars of Social Media Content for C-stores
Brands can make meaningful connections with their fans and build brand loyalty.

Marketing
Report Favors Milk Sales at C-Stores
Study of dairy category finds Washington State supermarkets charge about $1 more per gallon.
Marketing
Rich Products to Acquire Dairy Business From Morningstar
Deal includes Dean Food's private label frozen whipped topping and frozen creamers business.
Marketing
Midwest Gas Prices Jump
With oil trading at two-year highs, motorists nationwide should expect to see a gradual rise in gasoline prices.
Marketing
Texaco Revived
ChevronTexaco lays claim to the popular "star" logo.
Marketing
7-Eleven Calls on Verizon
New prepaid phone-card program to offer cards as low as 1.9 cents per minute.
Marketing
Philip Morris Lawsuit Dismissed
Judge rules retail program fosters competition among tobacco companies.
Marketing
Supplier Briefs
News updates from Philip Morris, Pepsi, Coors and others.
Marketing
Changing Faces
Big Oil seeks a better image amid heated competition and increased criticism.
Marketing
Clark Retail Honors Alliance Data Systems
ADS receives retailer's Top Business Partner of the Year award.
Marketing
Scotchman Acquires Young's Food Stores
Chain expands to 120 units; no rebranding expected.
Marketing
A Clean Identity
The 1,200 square feet that make up Becket General Store in Becket, Mass., are jam-packed with merchandise, yet owner Bob Gerner still manages to clear out a square foot of empty counter space for a promising new product.
Marketing
Mon Valley Makes Wright Choice
Petroleum company to start accepting the Wright Express fleet card.

A collection of news, articles and other featured content about Marketing.